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Marketing team to visit campus October 20 and 21 Lapham Miller Associates, a marketing communications firm in Andover, Massachusetts, has been retained by the College to create a new series of major Mount Holyoke recruitment pieces for the 1999-2000 admission cycle.
The enrollment-communications group, headed by Dean of Enrollment Jane Brown, selected Lapham Miller for its proven strengths in strategic marketing and positioning. The appointment of the firm comes at a propitious time. With the creation of the Plan for 2003, the College has clarified its 'identity' and educational goals. Lapham Miller's charge is to strategically position Mount Holyoke in a way that persuasively communicates the particular strengths and character of this College to outstanding young women in a fiercely competitive marketplace.
Lapham Miller is well positioned to meet this challenge. The firm boasts a long list of successes in meeting its clients' communications needs, both in not-for-profit and for-profit sectors. The firm has worked extensively with more than forty educational institutions and has helped those institutions increase the applicant pool, increase selectivity, and increase yield. Educational clients include Cambridge University, Woods Hole Oceanographic Institution, the Claremont Colleges, Dartmouth, Dartmouth Medical School, Harvard University Graduate School of Education, MIT, Spence School, Sarah Lawrence, and Parsons School of Design.
On Tuesday, October 20, and Wednesday, October 21, Lapham Miller representatives will be on campus to familiarize themselves with Mount Holyoke. They will be speaking to students, faculty, and various administrators.
Luce Scholars Program Mount Holyoke has been invited to nominate candidates for the Luce Scholars Program, for one-year professional internships in Asia in 1999-2000. The program is open to U.S. citizens who are no more than 29 as of September 1, 1999, and who have a strong and clearly defined career interest in a field other than Asian studies (a brief visit to Asia, or one or two courses, will not disqualify an individual). Nominees need not propose a specific project, or have any background in an Asian language, but should have some idea of how they would benefit professionally from a year working in Asia. Placements are possible in nearly any discipline; the program operates through most of East and Southeast Asia. Mount Holyoke may nominate current seniors, alumnae, and/or faculty. Further information and sample application forms are available in the study abroad library (third floor, Mary Lyon) and the Career Development Center. Completed applications are due October 26. See Joanne Picard in International Affairs, x2072, for details.
Employee Service Awards The employee service awards program will not be held in December this year. (It was previously held during Winterfest and the following day.) Instead, it will be held in February 1999. More information will be provided in the near future.
Student Observers at Faculty Meetings In accordance with legislation adopted by the faculty, and at the direction of the president, up to twenty places are reserved for student observers to attend, without voice or vote, the regular open faculty meetings of the College. Twenty places are allotted; six are held for officers of the Student Government Association and staff of the Mount Holyoke News. Students wishing to attend should sign up in person in the dean of the faculty's office, 101 Mary Lyon Hall, by noon on the day of the meeting they wish to attend. If representatives of any student group wish to make brief remarks at the beginning of any meeting of the faculty, they must notify the associate dean of the faculty, Sally Sutherland, one full week in advance of the meeting, specifying who will be speaking and the general topic to be addressed. Faculty meetings will be held November 4, December 2, February 3, March 3, April 7, and May 5. Meetings are held on Wednesdays at 4 pm in Hooker Auditorium.
Applications Available for Pugh History Award The Department of History is pleased to invite applications for the Wilma J. Pugh Award for 1998-99. The award has been established by Professor Emeritus Pugh and her nephew, Emerson Pugh, to provide a research grant to a history major or minor undertaking a major independent project in history during her senior year. The amount of funding available for this year will be approximately $650; the award is intended to help cover the cost of travel to a research site or other related expenses.
Seniors who wish to apply should submit by Friday, October 23 the following materials to the chair of the history department: a two- to three-page description of the proposed project that defines the topic and describes both the importance of the research for her program of study and the use of funding should it be granted; a transcript; and two recommendations from faculty members with whom she has worked closely.
Junior history majors and minors may apply for the Pugh Award in the spring semester for use during the summer or senior year.
Echoing green fellowships Alvin Starks, the search and selection officer for the echoing green fellowships, will be on campus, Tuesday, October 20, at the Career Development Center to provide information about echoing green and answer any questions interested students have about the awards. Mount Holyoke seniors and alumnae who have graduated within the last ten years are eligible to apply for these $35,000 awards for innovative public service projects. All class years are invited to attend. In the past few years, Mount Holyoke has had many finalists, and last year, a Mount Holyoke alumna received a grant to begin a clinic for learning disabilities in her home city in India. The foundation has an interactive Web site at http://www.echoinggreen.org. Applications are available from the fellowship coordinator in the Career Development Center, hshaw@mtholyoke.edu, or 413-538-2080.
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