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Mount Holyoke College News and Events Vista The College Street Journal Archives

March 8, 2002

David Brancaccio to Speak at MHC March 14

In a benefit program, public radio station WFCR will present David Brancaccio, host and senior editor of Marketplace, Thursday, March 14, at 7:30 pm in Mary Woolley Hall's Chapin Auditorium. Brancaccio, a twenty-five-year broadcasting veteran, will take the audience behind the scenes at public radio's daily magazine of business and economics, relating how the Marketplace news team covers the world of money. Brancaccio will also discuss the collapse of Enron. His appearance, sponsored by MHC, is part of WFCR's Fortieth Anniversary Benefit Events Series.

"We are like anthropologists," says Brancaccio, "on the outside looking into a fascinating and sometimes alien civilization—the world of business, economics, and finance. Covering the ebb and flow of human commerce is like covering rock and roll in the 1960s, a beat at the cutting edge of culture." During Brancaccio's tenure, Marketplace has won broadcast journalism's two highest honors, the Dupont-Columbia Award (1998) and the George Foster Peabody Award (2001).

Before taking the Marketplace host position eight years ago, Brancaccio served in London as the European editor of the program, covering the birth of the European union.

Brancaccio will sign copies of his book, Squandering Aimlessly (2000), an account of his pilgrimage to talk with Americans about wealth, which will be available for purchase, courtesy of the Odyssey Bookshop. Tickets for Brancaccio's appearance are on sale at the UMass Fine Arts Center box office, which can be reached at 545-2511 or 800-999-UMASS. Student tickets ($10) will be available at the door. Producer's Circle tickets include premium seating and a catered reception with Brancaccio following the presentation.

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